Custom Product Labels - Product Label Design

Creating a Lasting Impression with your own Label Design

Custom Label Design from Anthem Branding

Do you need high-quality custom product labels for your brand?

Here at Anthem Branding, we offer a large selection of professionally printed labels in any shape or size that promise to make your business stand out from the crowd.

We specialize in custom label design that is tailored to your business, with personalized designs that effectively deliver your unique message.

With over 15 years of experience in the branding and design industry, our team of talented designers and brand consultants know exactly what it takes to get people talking about your products, and the success of our custom product labels speaks for itself.

When it comes to label and packaging design, we have helped hundreds of businesses, including start-ups and established brands, to display their products in a unique and memorable way with the use of high-quality visuals and branding know-how.

Our custom product labels are made using state-of-the-art printing machines and are guaranteed to leave a lasting impression on your target audience.

Whether you want to create product labels for a new product, to customize corporate gifts, or to brand employee welcome kits, you won’t find better quality labels online anywhere else.

You can provide your own branded artwork for us to print onto our labels or take advantage of our full label design services and allow us to create your custom product labels from scratch. Whatever it is that you need from label design, we are ready and waiting to help you.

Browse our best-selling Custom Wine Labels and Custom Beer Labels, or get in touch with our experienced design team for more information on our custom product label design services.

Räätälöity tuotemerkkien suunnittelu

If you think that product label design is just about printing your company name and logo onto your products, then think again.

As a leading branding and design agency in the United States, we are about so much more than just generic label printing. We specialize in tailored product labelling that is 100% bespoke to your business and the products or services that you offer.

What does this mean for your custom product labels?

In a nutshell, they are guaranteed to capture the eyes of your target audience and make sure that they remember your brand for all the right reasons.

We have a wealth of experience and expertise in carefully and strategically designing, sourcing, producing, and printing bottle labels, can labels, food labels, and even home accessories such as candles. We are standing by to do the same for you.

Interested in custom apparel for your brand? Check out our bespoke Merchandise Design Services today.

Packaging Label Design

With an estimated 76% of Americans shopping online and global e-commerce sales set to hit a colossal $5.5 trillion this year, it has never been more important for brands to make their products stand out from the crowd.

One highly effective way to do this is with the use of custom labels for products which should be an integral element of your overall branding strategy.

As more and more consumers opt for online shopping as their go-to, product label design is vital in helping you to engage with your customers and create a memorable branding experience.

Plus, with so many more retailers shipping out their products over a mix of in-person shopping, our premium label design services can be used to catch the attention of new and existing customers alike.

Design Product Labels for your Brand

When we design personalized product labels for your business, we are doing so much more than just showcasing your products to your target audience.

With our custom product label design service, we can help you to tell your brand story, build an emotional connection with your customers and establish trust in your brand.

In fact, through the use of color, fonts, and other design techniques, we can even influence future purchasing decisions and make your customers come back to your brand again.

We promise to work with you to effectively communicate your brand message, achieve your goals and customize your labels in the most visually appealing way so that you can blow your competition out of the water.

Label Design Materials

The label material you choose for a custom product label can mean the difference between a positive customer experience and a negative one, so you need to make sure you choose the right one.

For example, if you want to showcase yourself as a green brand, you may opt for eco-friendly or recyclable labels for your business.

If you are not sure what type of label design materials to use, then take a look at some of our most popular options below:

  • Oil and water-resistant labels that are made from a polypropylene base
  • Vinyl labels that feature a less aggressive adhesive and are easy to remove
  • Weatherproof labels that are made from thicker polypropylene for added strength and durability
  • Paper stocks such as gloss or satin cloth
  • Eco-friendly labels that are made from biostone, kraft, or vellum
  • Laminated labels that are high gloss, matte, or UV

Kuinka suunnitella tuotetarra?

There is no one-size-fits-all approach to product label design, with our designers taking a bespoke approach to each individual client.

Before we even start the design process, we take the time to talk to you about your business, your products, and your customers so that we can fully understand what you need from a product label designer.

Whether you need help with a food label design, packaging label design, or drinks label design, we will work with you to create first-class labels that promise to showcase your brand in the best possible light.

Check out the best practices our team applies when kicking off a new labeling project below, and start designing your custom labels sooner rather than later!

Memorable Visual Labelling

When it comes to effective product label design, the key is in your choice of visuals. You need to grab the buyer’s attention with distinctive and memorable colors or patterns that align with your current branding.

Not that this always means using the brightest and boldest colors you can find, as sometimes, depending on the product, subtle and understated label design is more effective.

If you already have artwork you want to use, then we are more than happy to print this onto our high-quality labels. Alternatively, our talented design team can create memorable visuals for you.

Interactive Label Design

Interactive label design has never been more popular, offering brands an eye-catching and highly memorable way to engage with their customers.

Requiring you to stand back and walk in the buyer’s shoes, there are many design techniques that you can utilize to create interactive labels, such as die-cutting and professional graphic design – all of which we can help you with, of course!

Remember that every aspect of your label design should further tell your brand story and message while tapping into your brand’s color palette and personality traits.

Ole selvä siitä, mitä myyt

If you are about to launch a new product, your choice of labeling needs to clearly communicate what it is that you are selling. In the eyes of consumers, there is nothing worse than a disjointed brand, which means an unclear label can alienate your target audience and send them right into the arms of your competitors.

Make sure you explain what your product is, what it’s for, and how you should use it. Keep the wording simple, but simultaneously, ensure that you provide enough context so that consumers can see how your product will fit into their lifestyle.

Tuotemerkin tunnistus riippuu läsnäolosta

If you want people to recognize and remember your brand, then your product labels need to be visually impactful.

As mentioned above, this doesn’t necessarily mean that you have to go with the brightest colors or the boldest designs. What it does mean is that you need to make sure you choose the right materials, colors, shapes, and styles that best complement your products and tell your brand story.

Custom Product Label FAQs

Do you have a question about our custom product labels? Keen to find out more about our premium label design service? Check out the below frequently asked questions about how we branding labels for our customers, and of course, all our answers!

Alternatively, if you would like to speak to a member of our team directly, please visit our Contact Us page for details on how to get in touch and we will be happy to answer all your questions.

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Usein Kysytyt Kysymykset
  • Kuinka suunnitella etiketti elintarvikkeelle?

    There is no formulaic approach to product label design; however, there are some best practices our team applies when kicking off a new labeling project.

  • Kuinka suunnitella tuotetarra?

    Tuotemerkkien suunnittelussa ei ole kaavamaista lähestymistapaa, mutta tiimimme soveltaa parhaita käytäntöjä aloittaessaan uuden etikettiprojektin.